The Basics of Image Copyright

So you’ve found the perfect image for your post. Are you legally allowed to use it? We know, thinking about legal stuff isn’t fun. But it’s definitely not fun to get sued for copyright infringement. So let’s take some time to talk about image copyrights, how they work, and how you can find good images

Scheduling Tools to Stay On Top of Social Media

I refer to scheduling as my social media secret weapon. It’s one of my favorite tools (along with content calendars) for keeping myself organized, planning ahead, and posting on schedule. In this post, I’m going to give you a run-down of my favorite scheduling tools for pre-planning your social media. General Scheduling These are all-in-one

Creating a Content Calendar

I love to plan ahead – sometimes up to a year in advance for something as simple as a week-long vacation. Sometimes that doesn’t work out so well (like when the hotel can’t schedule that far ahead), but sometimes it has immense value and makes everything much easier. This is one of those times. Last

How to Set Social Media Goals

This is the time of year when everybody’s thinking about goal-setting, whether it’s personal New Year’s Resolutions or business goals for the new calendar year. But have you set goals for your social media? Even in business, setting social media goals often gets forgotten. But having specific goals for your social media is important. Why?