The best image to go with your post is one taken or created specifically for it. But a lot of small businesses and individuals don’t have the time, skills, or resources to create (or pay someone to create) an image specifically for every post. Luckily, the second best image to go with your post isContinue reading “How to Pick the Perfect Stock Photo”
Category Archives: Theory and Best Practices
Why Images are Essential (For Everything)
In case you couldn’t tell from the title of this post, images are important in your digital marketing. They’re important for blog posts, they’re important for social media posts, they’re important for website pages and all marketing materials. In this post, we’re going to talk about why. Images draw attention Eye-tracking studies have found thatContinue reading “Why Images are Essential (For Everything)”
Why Post Consistently?
I’ve spent most of this month giving you resources and tools to help you post consistently on social media. Posting consistently is one of the major reasons to have a content calendar, and it’s why I find scheduling tools so helpful. But now I want to take a step back and do something I probablyContinue reading “Why Post Consistently?”